By Katie Burns
May 07 2018
CEO, Vertical Alliance Group
May 31 2023
Technology Sector Update with Director, Brad Johnson This edition of Founders’ May 2023 SaaS Market Newsletter includes: If you or someone you know have questions regarding anything discussed, or the general SaaS marketplace, please feel free to reach out to Zane Tarence, Partner and Head of Founders’ Tech & Business Services Group. […]
Mar 19 2019
Active SaaS Product Strategy Proves Value We’ve all subscribed to passive SaaS products that may be cool, but never become indispensable. It’s likely you’ve also used at least one active SaaS product that goes out of its way to shove its value in your face. And if that active SaaS was actually valuable, then it’s likely it became indispensable in the […]
Jun 26 2019
This is a guest article from Founders Advisors Vice President Brad Johnson. We hope you enjoy it! LTV:CAC – What is it? Lifetime Value : Customer Acquisition Cost (LTV:CAC) is the measure of return a SaaS business is generating on its customer acquisition spend. This can be thought of as the ROIC (return on invested […]
