By: William Short If you are the owner or operator of a SaaS business, customer acquisition efficiency is a critical metric that can make or break your business. Efficient customer acquisition ensures that you are growing your customer base in a cost-effective manner, and with the market continuing to emphasize and value profitability and growth efficiency […]

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This is a guest article from Founders Advisors Managing Director Mike McCraw. We hope you enjoy it! A lifestyle company is a business operated with the purpose of providing a level of income or particular lifestyle for its Founder. There is nothing wrong with having a lifestyle company, but the founder/entrepreneur must understand that the […]

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  Here are 15 questions to ask yourself about your sales organization. These simple questions quickly reveal key strengths, weaknesses, and areas of opportunity. Video transcript: Hi!  I’m Anna Talerico with Married2Growth. Let’s talk about the maturity of your sales organization. Because that usually directly translates to your sales efficiency and results. I recently launched a […]

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