Related Posts

Why “Enduring” Is a Third Option

Sep 19 2019

This is a guest article by Biso Collective founder and CEO Dave Gray. We hope you enjoy it! I recently had lunch with a former teammate and active participant in our city’s startup ecosystem. During our discussion he asked, “Do you think software companies can really be enduring?” I’m not 100% sure of his perception that led […]

Read More…

The Essential Metrics for a Sales-Driven SaaS Company

Aug 06 2018

More than any other department, sales relies on tracking and measuring. And with all the new insights available from sales enablement technology, we can easily overload ourselves with data and reports. That’s why when looking at SaaS sales metrics, I try to keep reporting simple so we can focus on what matters most. I also […]

Read More…

Valuing a Lead Generation Business

Aug 06 2019

This is a guest article from Founders Advisors Vice President Brad Johnson. We hope you enjoy it! In today’s digital economy, the ability to identify a target audience, communicate the right message, and convert prospects to customers is critical to any business. The rate at which advertising dollars are shifting to performance-based marketing models is […]

Read More…