Related Posts

Value of Customer Lifetime Value:Customer Acquisition Cost Ratio

Jun 26 2019

This is a guest article from Founders Advisors Vice President Brad Johnson. We hope you enjoy it! LTV:CAC – What is it? Lifetime Value : Customer Acquisition Cost (LTV:CAC) is the measure of return a SaaS business is generating on its customer acquisition spend. This can be thought of as the ROIC (return on invested […]

Read More…

How Important is Growth to SaaS Valuation?

Jul 09 2019

This is a guest article from William Short of Founders Advisors. We hope you enjoy it! There have been several studies of the public markets and valuation drivers, all of which typically show a strong correlation between EV/Revenue and revenue growth.  In its 2017 Software Outlook, Credit Suisse finds that revenue growth has the strongest […]

Read More…

May 2023 SaaS Newsletter

May 31 2023

Technology Sector Update with Director, Brad Johnson This edition of Founders’ May 2023 SaaS Market Newsletter includes: If you or someone you know have questions regarding anything discussed, or the general SaaS marketplace, please feel free to reach out to Zane Tarence, Partner and Head of Founders’ Tech & Business Services Group. […]

Read More…