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What Is and Why Does Working Capital Matter in MSP Transactions?

Jun 28 2023

Working capital is a crucial financial metric that measures an MSP’s ability to meet its short-term obligations and fund its daily operations. For any IT Services company, working capital plays a vital role in ensuring smooth service delivery, managing cash flow, and funding growth opportunities. When selling a company, it is fundamental for MSPs to […]

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How To Give a Great SaaS Demo

Aug 29 2019

If you are in SaaS sales, you know a great demo can make or break your chances of winning the deal. But what you may not know is what actually makes a demo great. Most demos—yes most—are simply terrible. Which is a shame, because giving a killer demo just isn’t that hard.  Here’s a quick […]

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SaaS Marketing Tactics Series: Attribution Planning

Sep 12 2019

I’m working with several companies on the advisory side that have similar marketing challenges around tactics and execution. So, beginning today with SaaS marketing attribution, I’m going to address some of the most common and basic executional failures. The fact is, from CMOs, down to VPs, senior directors, and directors, marketers often have far better intentions than execution. All […]

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