This is a guest article from Founders Advisors Director Chris Weingartner. We hope you enjoy it! Across all the deals we’ve done, there is likely no larger deterrent to both a premium valuation and a smooth closing than a company that doesn’t have clean financials. We certainly can be empathetic for companies that have not […]

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When looking at a problem, I have a simple framework for evaluating what’s wrong. Is it People, Product, Playbook or Process (or some combination thereof)? When the 4 P’s are all aligned and functioning well, great performance follows. And if we aren’t hitting numbers or executing well, then something within the 4 P’s isn’t right. […]

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My co-founders and I marketed to marketers for the better part of two decades. Over that time, the space better known as marketing technology came into being and exploded into a landscape that now sports nearly 6,000 solutions. Martech is a wildly cluttered world of competing ideas, freshly minted problems and very real pains for marketers to […]

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