Gary Lee
By Katie Burns
Jun 24 2024
Gary Lee
Gary Lee
CEO, B2M Solutions
By Katie Burns
Jun 24 2024
CEO, B2M Solutions
CEO, B2M Solutions
Aug 29 2019
If you are in SaaS sales, you know a great demo can make or break your chances of winning the deal. But what you may not know is what actually makes a demo great. Most demos—yes most—are simply terrible. Which is a shame, because giving a killer demo just isn’t that hard. Here’s a quick […]
Jun 26 2019
This is a guest article from Founders Advisors Vice President Brad Johnson. We hope you enjoy it! LTV:CAC – What is it? Lifetime Value : Customer Acquisition Cost (LTV:CAC) is the measure of return a SaaS business is generating on its customer acquisition spend. This can be thought of as the ROIC (return on invested […]
Aug 15 2019
Let’s get another cliché out of the way. Talk is cheap. Hmm. In SaaS that’s actually not so true. A lot of talk gets funded. And a lot of decisions get made based on plans (nice, formalized, talk). From there, a lot of evaluation is done based on reporting data (another form of talk). I […]