Gary Lee
By Katie Burns
Jun 24 2024
Gary Lee
Gary Lee
CEO, B2M Solutions
By Katie Burns
Jun 24 2024
CEO, B2M Solutions
CEO, B2M Solutions
Apr 16 2019
I love testing. I tested everything I could for the last 11 years or so. As a bootstrapped SaaS CEO masquerading as a CMO, testing was the motherload of certainty that helped us waste less capital. But there are some A/B testing misconceptions I feel compelled to share. There are situations in which testing is a waste […]
Aug 08 2019
A while back I spoke on a panel at the Salesloft Rainmaker event on the topic of perfecting the handoff of a prospect from the SDR to the AE. The handoff can make or break the sale. This is a topic often left orphaned by sales leaders and something that needs far more attention than it is given. SDRs are […]
Sep 03 2019
A new sales leader reached out this week to ask when she should hire her first sales development representative (SDR). What a great question, and luckily, it’s a pretty black and white answer. LET’S START WITH WHEN IT’S NOT TIME TO HIRE YOUR FIRST SDR. It’s too soon to hire your first SDR when: You haven’t landed any actual, […]