In this edition of Founder’s Managed IT Services Q1 2023 Update, our team provides valuable insights from the marketplace based on the first quarter. Despite the continued broader macro noise and uncertainty associated with interest rate increases, banking failures, geopolitical conflict, etc., MSP and IT Services M&A remained steady during 2023 Q1. Roughly 170 M&A transactions […]

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Everybody knows SaaS marketing segmentation is good. And everyone thinks they need to do it. It makes messages more specific. It improves relevance, which in turn accelerates lead-to-revenue velocity. I personally love segmentation and have been using it extensively in SaaS marketing for over a decade. But it’s not always a good idea. And even when it is, too […]

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There, I said it.  As a SaaS founder who led sales, customer success, product support, and professional services, I fully believed every customer retention issue was squarely on my shoulders. And every customer retention win was because of the product.   I LOVED our product and the value it brought to our enterprise customers. I passionately […]

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