The Power of Employee Incentives

By Katie Burns

Jul 30 2018

At the 2017 Silicon Y’all SaaS and Digital Media Summit, Matt Hamilton of Summit Partners shared insight into employee incentives as a great method of motivating employees to achieve desired business results. There are various types of incentives, each with its own unique way of influencing employee behavior. When used effectively, these incentives can have a positive effect on the overall success of a business.

The Power of Employee Incentives:

1. Incentives provide motivation: To develop effective incentives, employers must understand why people do what they do, which in turn helps them understand how to get employees to do what they want them to do.

2. Incentives set direction: Incentives help employers effectively communicate the strategic and tactical goals of the firm.

3. Incentives are “always on”: Incentives never take a vacation – and are often the most consistent and reliable managers.

 

 

Related Posts

Execution Separates Great SaaS Ideas from Great SaaS Businesses

Feb 07 2019

If you’re a $1M+ annual recurring revenue SaaS company, you probably had a pretty great idea. You also likely had at least a passable strategy to get to that first milestone of success. And you must have had some semblance of a product. But the odds remain very low that your $1M+ ARR will scale […]

Read More…

Institutional Readiness Begins with Process

Aug 27 2018

Diligence is grueling and putting much higher demands on the institutional readiness of SaaS companies. Investors, buyers, and bankers want more validation, more interviews, more data, more backup and more assurances that their money is being allocated wisely. Risk mitigation impacts everything. SaaS business processes are more valuable than ever. SaaS Institutional Readiness And that’s just […]

Read More…

SaaS Marketing Tactics Series: Attribution Planning

Sep 12 2019

I’m working with several companies on the advisory side that have similar marketing challenges around tactics and execution. So, beginning today with SaaS marketing attribution, I’m going to address some of the most common and basic executional failures. The fact is, from CMOs, down to VPs, senior directors, and directors, marketers often have far better intentions than execution. All […]

Read More…