The Power of Employee Incentives

By Katie Burns

Jul 30 2018

At the 2017 Silicon Y’all SaaS and Digital Media Summit, Matt Hamilton of Summit Partners shared insight into employee incentives as a great method of motivating employees to achieve desired business results. There are various types of incentives, each with its own unique way of influencing employee behavior. When used effectively, these incentives can have a positive effect on the overall success of a business.

The Power of Employee Incentives:

1. Incentives provide motivation: To develop effective incentives, employers must understand why people do what they do, which in turn helps them understand how to get employees to do what they want them to do.

2. Incentives set direction: Incentives help employers effectively communicate the strategic and tactical goals of the firm.

3. Incentives are “always on”: Incentives never take a vacation – and are often the most consistent and reliable managers.

 

 

Related Posts

How Enterprise Value Translates to Net Transaction Proceeds

Jul 01 2021

Guest article by  Billy Pritchard, vice president at Founders Advisors. In the world of private capital transactions, deal values and statistics are discussed primarily using the Enterprise Value metric. The term “Enterprise Value” is often defined as the total value ascribed to the business, inclusive of both the company’s equity and the debt used to […]

Read More…

The SaaS CEO ‘Whatever it Takes’ Hangover

Feb 21 2019

Every SaaS CEO I’ve ever worked with has decreed “do whatever it takes” during an important month or quarter. I’ve applied that same SaaS CEO management tactic more than several times. So I get it. We just get to the point where we feel that “whatever it takes” is the wide-open empowerment needed to motivate people to […]

Read More…

Selling Martech Means Marketing to Marketers

Mar 28 2019

My co-founders and I marketed to marketers for the better part of two decades. Over that time, the space better known as marketing technology came into being and exploded into a landscape that now sports nearly 6,000 solutions. Martech is a wildly cluttered world of competing ideas, freshly minted problems and very real pains for marketers to […]

Read More…