Ross Croley
By Katie Burns
May 21 2018
Ross Croley
Ross Croley
Founder, Greater Sum Ventures
By Katie Burns
May 21 2018
Founder, Greater Sum Ventures
Founder, Greater Sum Ventures
Jul 13 2023
In the Marketing Technology July 2023 Market Update, we highlight public market trends, M&A activity, and the most active buyers/investors. We also share key performance indicators and valuation trends for three sub-sectors within the MarTech space. We’ve curated the latest market commentary and shared some relevant content published by our team. One piece that we included […]
Sep 03 2019
A new sales leader reached out this week to ask when she should hire her first sales development representative (SDR). What a great question, and luckily, it’s a pretty black and white answer. LET’S START WITH WHEN IT’S NOT TIME TO HIRE YOUR FIRST SDR. It’s too soon to hire your first SDR when: You haven’t landed any actual, […]
Aug 27 2018
Diligence is grueling and putting much higher demands on the institutional readiness of SaaS companies. Investors, buyers, and bankers want more validation, more interviews, more data, more backup and more assurances that their money is being allocated wisely. Risk mitigation impacts everything. SaaS business processes are more valuable than ever. SaaS Institutional Readiness And that’s just […]