Ross Croley
By Katie Burns
May 21 2018
Ross Croley
Ross Croley
Founder, Greater Sum Ventures
By Katie Burns
May 21 2018
Founder, Greater Sum Ventures
Founder, Greater Sum Ventures
Feb 05 2019
Whether you have a product-led SaaS or a high-touch SaaS, better onboarding doesn’t start with process it starts with vision. Don’t get me wrong, every SaaS needs to deliver a great customer onboarding experience. And that will require a process to ensure it’s executed well. But if you want to improve how you onboard your SaaS users don’t […]
Aug 08 2019
A while back I spoke on a panel at the Salesloft Rainmaker event on the topic of perfecting the handoff of a prospect from the SDR to the AE. The handoff can make or break the sale. This is a topic often left orphaned by sales leaders and something that needs far more attention than it is given. SDRs are […]
Mar 26 2019
While I believe high customer retention (and/or low revenue & customer churn, depending how you prefer to frame it) takes a village that touches all aspects of the company…I also believe that sales plays a big role. Particularly when it comes to setting customer expectations. If you have a sales team that routinely overpromises, you are […]